Craig DeLeon has been composing original music for commercials since 2004; however his involvement in advertising began in the early 1990’s cutting his teeth at the influential commercial and music video production company Propaganda Films. Originally as the assistant to director Spike Jonze, DeLeons creative education flourished while representing many noted directors including David Fincher, Michel Gondry, Michael Bay, Antoine Fuqua, and Dante Ariola for Propaganda’s Music Video Division.
In the early 2000s, DeLeon drew on those experiences and combined his two first loves: film and music. After developing his talents as a freelance composer (which included a widely seen Cadillac ad and his first film score for the New Line Cinema film Normal Adolescent Behavior starring Amber Tamblyn) he joined the acclaimed music and sound design initiative Human Music + Sound Design as a staff composer.
Now as a Creative Director/Composer, DeLeon has helped shape ad music for brands that include Coca Cola, Nike, GE, American Express, Microsoft, Xbox Kinect; and agencies that include Grey, Weiden + Kennedy, Ogilvy & Mather, BBDO, and Crispin, Porter + Bogusky. His music is featured in ads for Nike, American Express, Adidas, Nissan, Microsoft and Google. Films include the Academy Award-Nominated documentary The Witness: From the Balcony of Room 306 directed by noted commercial editor Adam Petrofsky; Hollywood Hair, the directorial debut of Juliet Snowden screenwriter for the feature films Possession and Knowing; and a segment in the anthology film adaptation of the non-fiction book Freakonomics by Enron and Casino Jack filmmaker Alex Gibney.
DeLeon lives in Los Angeles with his wife and two young children.